Sales Promotion Project

Deep understanding of both products and consumer needs allow us to excel in sales promotion.
We find high-quality but little-known local products and perform sales promotion activities to make them well-known and widely accepted in the target market.
By making full use of mass media and SNS (Twitter, Facebook, YouTube, etc.), we are able to adopt cost-effective PR strategies that can respond directly to the demands of the target consumers.

Sales Channel Development & Sales Support Project

Ozu City, EHIME|Test Marketing at Kototoya Yume Town Iizuka store

From February 26 to March 3, test marketing is underway at the Kotokotoya T-FACE store (Atsumi Peninsula, Aichi Prefecture); organized under the auspices of the “Ozu Eemon Selection Brand Support Project” (sponsored by Ozu Municipal Office)! Various attractive Ozu City products are presented with the aim of raising awareness of the Ozu City Emon Selection…

Sales Channel Development & Sales Support Project

Okayama Marketing Lab Project:Okayama IRODORI New Products Fair!

From February 14 to 16, the “Okayama IRODORI New Products Fair” marketing test was held in Tottori Okayama Shinbashi-Kan (Minato-ku, Tokyo), organized under the “Okayama Marketing Lab Project” (implementing organization: Okayama Prefecture). New products from five companies that participated in this year’s upgrade course were presented. We conducted a product interview survey and received valuable feedback…

Sales Channel Development & Sales Support Project

Ozu City, EHIME|Products are now available on the website “Tabi Salad Marche” from “Tabi Salad PLUS”

As part of the promotion of Ozu City by the Ozu Eemon Selection Brand Strategy Support Business (sponsored by Ozu City Hall), the charm of Ozu City and the products of supporting businesses are featured in the web content “Tabi Salad PLUS” of Asahi Broadcasting TV’s popular program “Tabi Salad”.In this special feature, we unravel…

Sales Channel Development & Sales Support Project

Okayama Marketing Lab Project:Fair is now being held!

The test marketing “Okayama Colorful New Products Fair” under the “Okayama Marketing Lab Project” (Implementing body: Okayama Prefecture) is being held at Queen’s Isetan Koishikawa Store (Bunkyo-ku, Tokyo) from February 7 (Fri.) to 16 (Sun.)! We have a variety of special products from 10 businesses, including brushed-up products. Please stop by if you are in…